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Golf can be fun. But it can also feel like a game of hide and seek.
Has anyone seen my ball? I golfed Torey Pines last week, and it felt like everyone on the course in our group and across the course was saying, “Has anyone seen my ball?”
The question is, when does AI help? When does a camera mounted on my golf cart watch my ball, and then a simple app tells me where to drive to get to my ball? Should be possible or maybe it already exists. This would be next level for a golf course to build this in, and likely would speed up the pace of play by a HUGE amount.
At Social Leverage, we have invested in and around the golf industry, with Fund V recently investing in ParFour. The industry is ripe for innovation and excited to see ParFour and others continue to push the game forward!

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