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Is AI a Threat? Should Data Companies Be Worried?
I recently sat down with the team from Bobsled.com to talk about data, AI, and how the large Data as a Service companies need to keep an eye on what’s being built.
AI native companies building data assets are moving quickly. They are delivering data faster. They are hiring 10x fewer people and are able to rethink how to build these typically difficult-to-create data assets.
Here is a quick clip:
For the longer video, check this out:
Find your customers on Roku this Black Friday
As with any digital ad campaign, the important thing is to reach streaming audiences who will convert. To that end, Roku’s self-service Ads Manager stands ready with powerful segmentation and targeting options. After all, you know your customers, and we know our streaming audience.
Worried it’s too late to spin up new Black Friday creative? With Roku Ads Manager, you can easily import and augment existing creative assets from your social channels. We also have AI-assisted upscaling, so every ad is primed for CTV.
Once you’ve done this, then you can easily set up A/B tests to flight different creative variants and Black Friday offers. If you’re a Shopify brand, you can even run shoppable ads directly on-screen so viewers can purchase with just a click of their Roku remote.
Bonus: we’re gifting you $5K in ad credits when you spend your first $5K on Roku Ads Manager. Just sign up and use code GET5K. Terms apply.