Street Context Acquired

In partnership with

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Blue Matrix acquired Street Context - Together, the two organizations will build the next-generation information platform, reimagining the flow of content from creation, distribution and consumption. Street Context has been a powerhouse for email within the capital markets space. At Social Leverage we have been a big believer in the power of email with investments in Street Context as well as Beehiiv and Punchup.

The thing I love about Street Context is the product is so sticky. Once you are sending emails and using it for communications, it’s hard to tear it out. They got their product market fit on the sell side and have been expanding now into buy-side shops across the capital markets industry. It was a long road for Blair and the team, but in the last few years they have really hit their stride and the insights they have from their platform are extremely valuable. The combination with Blue Matrix is a no-brainer and the combination of these two companies has so many synergies.

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