Burning Rubber

In partnership with

Was this email forwarded to you? Sign up here

I officially returned my $TSLA ( ▼ 1.5% ) Model Y Performance. My 3-year lease is up.The bad news is I was told I had to replace both my rear tires due to excessive wear & tear. That was a shock! In 3 years of leasing the car, I have only put 24,000 miles on the car, and the tires should last much longer than that.

I took the car to the local tire shop. The guy at the counter immediately asked “Is that the performance model?” - He then told me that given how the car is designed, and the size of the tires, it is too much weigh on the back tires and they are seeing every owner of the Model Y Performance vehicle having to replace their tires much earlier than anticipated.

Well that sucks. Now I have to pay extra for a lease I am returning with fewer miles than I could have driven it and the tires have gone to shit.

Hence, one of the many reasons I am now a happy $RIVN ( ▲ 1.49% ) R1S driver.

Marketing ideas for marketers who hate boring

The best marketing ideas come from marketers who live it.

That’s what this newsletter delivers.

The Marketing Millennials is a look inside what’s working right now for other marketers. No theory. No fluff. Just real insights and ideas you can actually use—from marketers who’ve been there, done that, and are sharing the playbook.

Every newsletter is written by Daniel Murray, a marketer obsessed with what goes into great marketing. Expect fresh takes, hot topics, and the kind of stuff you’ll want to steal for your next campaign.

Because marketing shouldn’t feel like guesswork. And you shouldn’t have to dig for the good stuff.

Subscribe Free